Original Editorial
Deep Analysis
Industry shifts, company strategy, original research and market observations from across the global cleaning industry.
From Smartphones to Power Tools: What Will Europe’s New Battery Rules Change?
Europe’s battery rules do not give every lithium battery a passport. They separate battery passports, replaceability, spare parts and lifecycle data across phones, tools, e-bikes and energy storage.
Read Article
12 Pressure Washer Recalls Reveal China’s Hidden OEM Industry
A former Yili insider explains why 12 pressure washer recalls exposed weak product controls—and how Yili, Lutian, Kärcher, Nilfisk and Xiaoke shape the industry.
Read Article
Stanley Black & Decker Q2: Power Tools Return to Growth, but the Profit Rebound Needs a Closer Look
Stanley Black & Decker's power-tool sales returned to growth in Q2 2026, but tariff refunds and the CAM sale amplified the profit rebound.
Read Article
Milwaukee's Next Stop Is $20 Billion
Milwaukee now generates $10.7 billion and 70% of TTI revenue. Its next growth phase will extend from cordless tools into equipment and the entire jobsite.
Read Article
Lithium Batteries in Vacuums and Power Tools
In October 2015, Dyson acquired battery start-up Sakit3 for US$90 million. Previously, Dyson invested US$15 million in Sakit3.
Read Article
The One Power Strategy in Small Appliances
3. What would it look like if the home appliance industry had One power?
Read Article
TTI’s Cleaning Appliance Strategy
TTI’s cleaning appliance strategy should be understood through its power-tool platform logic, brand portfolio and cordless battery ecosystem.
Read Article
Milwaukee 2761: Return of the King?
A look at Milwaukee 2761, quiet hydraulic impact drivers, and the performance battle among Milwaukee, DeWalt, Makita and Worx.
Read Article
The Rise of DEWALT: A Classic Harvard Case
DEWALT’s rise is a classic case of brand repositioning, channel focus and professional-user insight turning a power-tool line into a category leader.
Read Article
Global Power Tool Brands Are Reshaping Their Portfolios
Makita, Stanley Black & Decker, Chervon and TTI show how power tool companies are reallocating assets, channels and manufacturing footprints.
Read Article