Original Editorial
Analysis & Insights
Industry shifts, company strategy, original research and market observations from across the global cleaning industry.

A Scenario Analysis of the Trade War
Two days ago, I wrote a batch of articles \"With Trump coming to power, the end of the trade war?\" Some friends strongly agreed with my point of view, while others said it was.
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Trump’s Return and the Endgame of the Trade War
In a few days, the U.S. election will begin. The plot of the U.S. election has been full of ups and downs in the past few months, from Trump being attacked by gunmen to Biden.
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Who Is the King of China’s Cleaning Appliance Industry?
In 1994, Ni Zugen resigned from Chunhua Motor Factory and founded the predecessor of Kingclean Electrical Appliances, Suzhou Kingclean Electrical Appliances, whose English name.
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A Casual Look at Robot Vacuum Navigation Solution Companies
Robot vacuum navigation solution companies reveal the upstream technology layer behind mapping, obstacle avoidance and autonomous cleaning performance.
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Anker’s Cleaning Appliance Strategy Analysis
An analysis of Anker’s cleaning appliance strategy across handheld vacuums, hard floor washers, robot vacuums, channels and overseas markets.
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Can Roborock Reach RMB 70 Billion by 2029?
Roborock’s Hong Kong application proof, 2025 results and category expansion show what must happen for the company to approach RMB 70 billion in annual revenue by 2029.
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Anker Innovation Has No Methodology
Why Anker’s cleaning appliance expansion exposed gaps in innovation logic, category judgment and organizational execution.
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The Xiaomi Ecosystem at the Crossroads
A new translation analyzing the Xiaomi ecosystem’s early advantages, profit dilemma, changing environment and next possible directions.
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Dreame’s Rise to RMB 10 Billion in Five Years
How Dreame grew into a RMB 10 billion cleaning appliance company in five years through Xiaomi ecosystem support, product expansion and aggressive execution.
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Bissell Files a Section 337 Investigation Against Tineco in the U.S.
An analysis of Bissell’s Section 337 investigation against Tineco in the United States and its implications for hard floor washer competition.
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