Original Editorial
Analysis & Insights
Industry shifts, company strategy, original research and market observations from across the global cleaning industry.
Episode 02 | The Wheels of Fate Began to Turn
What looked like an ordinary year became the starting point for Dreame, Narwal, Tineco, cross-border ecommerce—and Denny’s own entrepreneurial path.
Read Article →
Milwaukee's Next Stop Is $20 Billion
Milwaukee now generates $10.7 billion and 70% of TTI revenue. Its next growth phase will extend from cordless tools into equipment and the entire jobsite.
Read Article →
Floor Washers Took Off Years Ago. Miele Is Only Now Entering the Market.
Miele's Duoflex HX2 adds a wet roller head to a cordless vacuum, but its product form still trails the floor-washer systems developed by Tineco and Dreame.
Read Article →
After Buying Nilfisk, What Does Vileda’s Owner Want to Become?
Freudenberg’s Nilfisk acquisition brings manual cleaning tools, professional machines and Chinese manufacturing into one group—and puts Kärcher in its sights.
Read Article →
Dyson Is Finally Selling a Self-Emptying Vacuum
Dyson's first self-emptying cordless vacuum arrived years after LG and Samsung. Supply-chain sources point to Xinbao's growing role in product development.
Read Article →
How a Chinese Manufacturer Is Rebuilding Roomba
After Picea took control of iRobot, Roomba entered floor washers with Electro Plus. The product reveals both the logic and limits of its attempted revival.
Read Article →
Why European Tool Brands Are Building Battery Alliances
STIHL and Karcher are connecting landscaping and professional cleaning through ALLPRO. The alliance shows how battery platforms are becoming a competitive system, not just a technical interface.
Read Article →
Small Appliances Are Brutally Competitive. SharkNinja Delivered an Unusual Q1
SharkNinja grew sales, adjusted EBITDA and adjusted net income in Q1 2026. Its advantage is the system connecting consumer problems, product development, marketing and retail distribution.
Read Article →
A Systematic Underwater LiDAR Solution Is Emerging for Robotic Pool Cleaners
Robotic pool cleaners need better positioning and path coverage. Benewake's underwater ToF LiDAR portfolio shows how sensing is moving from a single component to a tiered engineering system.
Read Article →
Cleaning Industry Roundup, June 20, 2026: The Industry Is Getting Wider
Eight recent cleaning industry moves show how robot vacuums, cleaning appliances, yard robots, pool systems, commercial cleaning robots, capital markets, and Chinese supply chains are starting to converge.
Read Article →