Roborock Reports Double 11 Gains in China

Roborock reported growth across several cleaning categories during China's 2025 Double 11 shopping campaign, according to China Household Electrical Appliances' November 13 coverage of the company's sales update. Robot vacuums remained central to the announcement, alongside an expanding wet-cleaner business.

The brand-reported figures included a 34.75% robot-vacuum sales-value share and a 25.02% wet-cleaner share in the campaign channels and period cited. Roborock also reported wet-cleaner sales-value growth of 408.52% from the comparable promotion. Those measures describe the specific selling event and should be read separately from annual company revenue or worldwide market share.

The update highlighted P20 Ultra Plus in robot vacuums and the A30 and A30 Pro Steam families in wet cleaning. It also pointed to sales of cordless vacuums and laundry products, showing the wider portfolio the company promoted during the shopping festival. Individual platform rankings referred to particular categories or price bands.

Double 11 concentrates discounts, advertising and platform traffic into a major retail campaign. Roborock's update provides a snapshot of its performance within that setting. The company's corporate information places these products within a broader home-cleaning business; the promotional figures remain company-reported results rather than a replacement for its financial reporting.