Independent Brand Intelligence
Groupe SEB
Home Appliances & Small Appliances · Écully, France · Since 1857
- Home Appliances & Small Appliances
- Verified August 6, 2026
Who owns Groupe SEB?
Groupe SEB is led by listed SEB S.A. in France, with a founding-family shareholder group holding long-term influence.
Latest at Groupe SEB
Updated Oct 22, 2026- ResultsQ3 2026: sales EUR 1.96 billion+2.5% reported, −0.1% like-for-like year on year
- AnalysisFrom Pressure Cookers to €8.2 Billion: How Groupe SEB Built a Global Household Business
Groupe SEB competes through portfolio breadth, regional brands, industrial scale and established retail and e-commerce channels. The main buyer diligence task is to move from the group name to the actual product brand, operating company and model-specific production and warranty evidence.
Ownership
- Chief Executive Officer, Groupe SEB
Loïc Moutault - Operating companySEB S.A.
- Brand
Groupe SEB
Groupe SEB is headed by listed SEB S.A. and operates a large portfolio of consumer, premium and professional brands. Official disclosures also describe a family shareholder concert with long-term influence.
Full ownership note
These corporate facts do not make Groupe SEB the product trademark, manufacturer or contracting party for every Tefal, Rowenta, WMF, Supor or other portfolio-brand SKU. No separate parent company is listed because SEB S.A. is the listed group head, not its own parent.
- Thierry de La Tour d'ArtaiseChairman of the Board, Groupe SEB
Photos: Loïc Moutault: Groupe SEB portrait (photo © Jean Aaron); cropped by World Clean Biz
Products
- Cooking and food preparationThe group portfolio spans cookware, electrical cooking, food preparation and beverage appliances through brands including Tefal, Moulinex, Krups and Supor.
- Floorcare and home careRowenta and other regional portfolio brands participate in vacuum cleaners and home-care appliances, and the group reported positive floorcare momentum in 2025.
- Linen, personal care and home comfortThe portfolio includes ironing, garment care, personal care, fans, heaters and other home-comfort products across multiple brands and markets.
- Premium and professional equipmentGroupe SEB also operates premium kitchen and professional coffee and hotel-equipment brands, separate from its mass-market consumer portfolio.
Operations
Made by
- Groupe SEB describes a global industrial footprint combining internal production with sourcing, organized to support its portfolio across regions and product categories.
- The group's industrial-expertise page identifies production capabilities by site, including categories made at the Shaoxing, China facility.
- The 2025 Universal Registration Document reports the current industrial and financial perimeter of SEB S.A. and its consolidated group.
Sold through
- Groupe SEB reports sales in more than 150 countries through a multi-brand and multi-channel model.
- The group's official FAQ describes distribution through retail networks, branded stores and e-commerce channels.
- The 2025 results highlight continued e-commerce development and differentiated regional performance across the group's categories.
For buyers and distributors: what to verify (6)
- Require the legal manufacturer, site, origin and conformity records for the exact model instead of assigning a factory from the group network.
- Match the supplier's factory claim to model-level declarations, packaging, customs and quality documents.
- Check whether the quoted supplier and factory are within the reported perimeter or are external partners, and document the contractual relationship.
- Confirm that the exact brand and model are officially offered in the destination country and identify the responsible group company or distributor.
- Validate dealer status with the relevant brand or regional entity and retain the invoice and warranty conditions.
- Assess digital and offline sellers separately for authorization, stock origin, pricing terms, return route and after-sales support.
Competition
Timeline
Groupe SEB takes shape
The group history records the creation of Groupe SEB following the combination of key French household-equipment businesses.
Sources: [12]
Family shareholders strengthen control structure
Groupe SEB announced a family holding-company arrangement designed to strengthen long-term family control of SEB S.A.
Sources: [11]
Groupe SEB reports 2025 full-year results
The group reported 2025 sales of approximately €8.2 billion and cited good momentum in floorcare and continued e-commerce development.
Loïc Moutault becomes Groupe SEB CEO
Announced on 15 September 2026, Loïc Moutault succeeded Stanislas de Gramont as Chief Executive Officer on 1 October 2026; Thierry de La Tour d'Artaise remains Chairman.
Sources: [1]
Earlier milestones (1)
- · SEB industrial origins [12]
News & analysis
Sources (13)
Groupe SEB, SEB S.A. and more · Show all
- Groupe SEB appoints Loïc Moutault as Chief Executive Officer — Groupe SEB · Published Sep 15, 2026 · Accessed Nov 5, 2026
- Universal Registration Document and Annual Financial Report 2025 — SEB S.A. · Published 2026 · Accessed Aug 6, 2026
- 2025 Full-Year Results — Groupe SEB · Published Feb 26, 2026 · Accessed Aug 6, 2026
- Multi-brand Strategy — Groupe SEB · Accessed Aug 6, 2026
- Rowenta — Groupe SEB · Accessed Aug 6, 2026
- Industrial Expertise — Groupe SEB · Accessed Aug 6, 2026
- Governance — Groupe SEB · Accessed Aug 6, 2026
- Head of Management — Groupe SEB · Accessed Aug 6, 2026
- Groupe SEB FAQ — Groupe SEB · Accessed Aug 6, 2026
- Legal Notices — Groupe SEB · Accessed Aug 6, 2026
- Creation of a Holding Company to Strengthen Family Control — Groupe SEB · Published Dec 16, 2021 · Accessed Aug 6, 2026
- Groupe SEB History — Groupe SEB · Accessed Aug 6, 2026
- Media Kit — Groupe SEB · Accessed Aug 6, 2026
First published: Aug 6, 2026 · Last verified: Aug 6, 2026 · Last updated: Nov 5, 2026