Independent Brand Intelligence

Fisher & Paykel

Home Appliances & Small Appliances · Auckland, New Zealand · Since 1934

Who owns Fisher & Paykel?

Fisher & Paykel, founded in New Zealand, has been owned by Haier since 2012 and is part of Haier Smart Home.

Verified September 12, 2026 · 7 sources · Full ownership analysis

Latest at Fisher & Paykel

Updated Aug 6, 2026

Fisher & Paykel competes through integrated premium design, distinctive products such as DishDrawer and a specialist dealer and design channel. Haier ownership adds scale without eliminating the brand's separate operating identity.

Fisher & Paykel built-in ovens in a premium integrated kitchen
Official Fisher & Paykel product scene showing its integrated built-in oven portfolio.

Ownership

  1. Chief Executive Officer, Fisher & Paykel AppliancesDaniel Witten-Hannah, chief executive officer of Fisher & Paykel AppliancesDaniel Witten-Hannah
  2. Operating companyFisher & Paykel Appliances Limited
  3. BrandFisher & Paykel

Fisher & Paykel Appliances Limited is a New Zealand-rooted premium appliance company acquired by Haier in 2012 and reported within Haier's global home-appliance portfolio. Fisher & Paykel continues as a distinct brand and operating business; Haier Group, Haier Smart Home, Fisher & Paykel Appliances Limited, regional subsidiaries and the separately marketed DCS brand are related but not interchangeable.

Photos: Daniel Witten-Hannah: Fisher & Paykel “Our People” page portrait; cropped by World Clean Biz

Ownership & entity evidence
Fisher & Paykel ownership and operating identity map
Haier ownership, Fisher & Paykel Appliances Limited, regional entities and the separate DCS brand represent different diligence layers.

Products

  • Premium cooking appliancesBuilt-in ovens, cooktops, ranges and ventilation emphasize integrated kitchen design and premium materials.
  • Refrigeration and dishwashingIntegrated refrigeration and DishDrawer dishwashers are distinctive parts of the Fisher & Paykel design system.
  • Laundry appliancesWashers and dryers extend the brand's coordinated whole-home offer in selected markets.
  • DCS outdoor cookingDCS is an owned but separately marketed professional-style outdoor cooking brand.

Operations

Made by

  • Haier's official Fisher & Paykel profile reports manufacturing operations in Thailand, China, Italy and Mexico.
  • Fisher & Paykel's supply-chain statement says products can be manufactured by group operations or by suppliers on the group's behalf.
  • The company's history reflects a New Zealand origin, while current production is an international network.

Sold through

  • Fisher & Paykel operates regional websites and sells through premium appliance dealers, kitchen designers, architects, builders and selected direct channels.
  • Regional Fisher & Paykel entities can carry local sales, import and warranty responsibilities.
  • The U.S. warranty identifies Fisher & Paykel Appliances, Inc. as warrantor for covered North American products.
Manufacturing & channel evidence
Fisher & Paykel manufacturing network and buyer verification map
The disclosed international manufacturing network and supplier model still require factory and origin checks for each appliance.
For buyers and distributors: what to verify (6)
  1. Match the exact product, model, factory and country-of-origin record rather than assuming one location serves the full range.
  2. Identify the legal manufacturer, physical factory, critical suppliers, audit rights and engineering-change controls for each SKU.
  3. Do not use brand heritage as an origin claim; rely on the rating plate, customs and supplier documentation.
  4. Separate product-development location from the factory and country of origin on the exact model.
  5. Confirm dealer authorization, project territory, display obligations, installation scope and after-sales coverage.
  6. Retain the quotation, invoice, importer label, compliance declaration and warranty naming each responsible entity.

Competition

WCB view: Buyers should focus on regional entity, factory, origin, installer and warranty evidence rather than relying on New Zealand heritage or parent ownership alone.

Timeline

  1. Fisher & Paykel is founded in New Zealand

    The company's New Zealand heritage begins in 1934, distinct from the current international manufacturing footprint.

    Sources: [1]

  2. Fisher & Paykel acquires DCS

    The acquisition added a separately marketed outdoor-cooking brand to the appliance business.

    Sources: [1]

  3. Fisher & Paykel joins Haier

    Haier completed its acquisition while Fisher & Paykel continued as a distinct appliance company and brand.

    Sources: [1][3]

  4. Auckland headquarters and innovation campus announced

    Fisher & Paykel announced a new global headquarters and innovation campus serving its appliance business and Haier Australasia. Teams are moving in; the formal opening is scheduled for October 2026.

    Sources: [6]

News & analysis

Sources (7)

Fisher & Paykel, Haier, Fisher & Paykel Appliances and more · Show all
  1. Fisher & Paykel History — Fisher & Paykel · Accessed Aug 6, 2026
  2. About Fisher & Paykel — Fisher & Paykel · Accessed Aug 6, 2026
  3. Fisher & Paykel Profile — Haier · Accessed Aug 6, 2026
  4. Fisher & Paykel Appliances Group Modern Slavery Statement FY22 — Fisher & Paykel Appliances · Published 2022 · Accessed Aug 6, 2026
  5. Fisher & Paykel North American Warranty Information — Fisher & Paykel · Accessed Aug 6, 2026
  6. New Global Headquarters Announced — Fisher & Paykel Appliances · Published Jul 30, 2026 · Accessed Sep 12, 2026
  7. Fisher & Paykel brand profile — Haier · Accessed Sep 12, 2026

First published: Aug 6, 2026 · Last verified: Sep 12, 2026 · Last updated: Nov 5, 2026