Independent Brand Intelligence

Commercial & Industrial Cleaning

Hako

Hako ownership, professional cleaning portfolio, production and service network

First published August 8, 2026 · Last verified August 8, 2026

A source-backed profile of Hako GmbH, its Possehl ownership, professional cleaning and municipal equipment, production footprint, service network and buyer checks.

World Clean Biz is an independent industry publication and is not affiliated with Hako or Possehl. Group ownership and network disclosures do not identify the manufacturer, seller or warranty entity for every product and country.

Brand product reference
Hako Scrubmaster B35 and B50 floor scrubbers
Key facts
FactDetails
Legal entity scopeHako GmbH
Ownership typePart of Possehl Group
HeadquartersBad Oldesloe, Germany
Founded1948
Official websitehttps://www.hako.com/
Last verifiedAugust 8, 2026

Company & Ownership

Hako GmbH has been wholly owned by the family-controlled Possehl Group since 2007. Hako operates as a professional-cleaning and municipal-technology business with subsidiaries and additional group brands, while Possehl ownership should not be read as model-level manufacturing or warranty evidence.

Parent company: Possehl Group

Leadership

Leadership
PersonRoleEvidence note
Joachim BlacheManaging Director, OperationsHako's official management page lists Joachim Blache with responsibility for Operations.
Axel JensenManaging Director, Technology & ProductsHako's official management page lists Axel Jensen with responsibility for Technology & Products.
Frank UlbrichtManaging Director, Sales & MarketingHako's official management page lists Frank Ulbricht with responsibility for Sales & Marketing.
Ownership & entity evidence
Possehl ownership and Hako operating boundary
Possehl owns Hako, while Hako GmbH, its subsidiaries, brands and regional sellers retain separate operating and contractual roles.

Product Portfolio

Product portfolio
CategoryPositioningBuyer relevance
Scrubber-driers and sweepersScrubmaster and Sweepmaster machines cover compact, walk-behind and ride-on professional floor-cleaning tasks.Buyers should compare floor type, productivity, batteries, brushes, filtration, operator ergonomics and local service.
Municipal and outdoor equipmentCitymaster and Multicar platforms extend Hako into municipal cleaning, grounds care and multi-purpose vehicle applications.Vehicle homologation, attachments, seasonal duty, operator licensing and municipal service capability require market-specific checks.
Vacuum, carpet and water-jet solutionsProfessional vacuuming and carpet-care equipment is complemented by Oertzen high-pressure systems within the Hako group.Confirm which brand and legal entity supplies the product, accessories, parts and warranty in the destination market.

Manufacturing & Channels

Manufacturing & channel evidence
Hako production and service buyer verification workflow
Hako's group production and service footprint is useful context, but buyers still need model, factory, seller and local-support confirmation.

Manufacturing & Supply Chain

Manufacturing and supply-chain evidence
EvidenceScopeBuyer check
Hako's sustainability report identifies three production plants and nine sales offices in Germany.Hako GmbH German footprint described in the reviewed sustainability reportVerify which named plant produces the contracted model and record the country of origin and serial range in procurement documents.
The same report says 69% of Hako suppliers are based in Germany and about 90% are based in Europe.Company-reported supplier geography for the report period, not a model-specific bill of materialsRequest component-origin, critical-supplier and continuity information for the exact equipment platform.
Hako reports 27 subsidiaries and identifies Minuteman, PowerBoss, Multi-Clean and Oertzen within its international group structure.Corporate network and group brands, not proof that all products share factories or partsSeparate the quoted brand, manufacturer, importer, seller, parts system and warranty provider before contracting.

Markets & Channels

Markets and channels evidence
EvidenceScopeBuyer check
Hako describes an international organization of subsidiaries and sales and service partners serving professional customers.Group-level international route to marketConfirm the authorized seller and contracting entity for the exact country, product family and tender.
Hako's service page describes a Europe-wide network with approximately 650 service technicians.Hako-reported European service network; local density and response varyObtain site-specific response times, technician location, parts availability, maintenance scope and escalation terms.
Hako markets industry solutions for logistics, retail, healthcare, industry, municipalities and other professional environments.Application positioning on official Hako product pagesRequire an on-site trial and documented cleaning result for the buyer's flooring, soil load, traffic and operating constraints.

Competitive Position

World Clean Biz assessment: Hako combines specialist indoor floor-care equipment with municipal vehicles, European service capacity and a predominantly European supplier base. Its breadth is attractive for multi-application fleets, while buyers must keep Possehl ownership, Hako operations, group brands and local contractual responsibility clearly separated.

Company Developments

Verified Timeline

  1. Hako presents its current management team

    The official management page lists Joachim Blache, Axel Jensen and Frank Ulbricht across operations, technology and products, and sales and marketing.

    Sources: [2]

  2. Hako becomes wholly owned by Possehl

    Hako's sustainability report identifies Possehl Group as its sole shareholder since 2007.

    Sources: [1]

  3. Hans Koch founds Hako

    Hako's official history traces the business to Hans Koch's 1948 founding in Pinneberg.

    Sources: [6]

Research Record

Sources

  1. Hako Sustainability ReportHako GmbH · Published Mar 7, 2024 · Accessed Aug 8, 2026
  2. ManagementHako GmbH · Accessed Aug 8, 2026
  3. Product OverviewHako GmbH · Accessed Aug 8, 2026
  4. Hako ServiceHako GmbH · Accessed Aug 8, 2026
  5. Hako GroupHako GmbH · Accessed Aug 8, 2026
  6. Hako Success StoryHako GmbH · Accessed Aug 8, 2026
  7. Data Protection and Company DetailsHako GmbH · Accessed Aug 8, 2026

First published: Aug 8, 2026

Last verified: Aug 8, 2026

Last material modification: Aug 8, 2026